https://www.todays.marketing/A visual archive of B2B marketing examples, each one linked to its source.enTue, 27 Oct 2026 12:00:00 -0500 https://www.todays.marketing/news/youtube-shopping-affiliate-aliexpress/https://www.todays.marketing/news/youtube-shopping-affiliate-aliexpress/Tue, 27 Oct 2026 12:00:00 -0500YouTube is expanding its Shopping affiliate program through a partnership with AliExpress, after adding Amazon product links earlier. https://www.todays.marketing/news/smart-bidding-exploration-performance-max-shopping/https://www.todays.marketing/news/smart-bidding-exploration-performance-max-shopping/Tue, 27 Oct 2026 12:00:00 -0500Google Ads expanded Smart Bidding Exploration from Search to Performance Max and Shopping campaigns. https://www.todays.marketing/news/salesforce-to-acquire-braze/https://www.todays.marketing/news/salesforce-to-acquire-braze/Tue, 27 Oct 2026 12:00:00 -0500Salesforce signed a definitive agreement to acquire customer engagement platform Braze for approximately $5.66 billion in enterprise value. https://www.todays.marketing/news/reddit-campaign-planner-optimization-score/https://www.todays.marketing/news/reddit-campaign-planner-optimization-score/Tue, 27 Oct 2026 12:00:00 -0500Reddit added three tools to Ads Manager on October 20: a campaign planner that forecasts reach, impressions and costs, an optimization score from 0 to… https://www.todays.marketing/news/performance-max-landing-page-images-sourced-videos/https://www.todays.marketing/news/performance-max-landing-page-images-sourced-videos/Tue, 27 Oct 2026 12:00:00 -0500Google Ads added two options to Performance Max asset optimization: Landing page images, which uses images from your website, and Sourced videos, which… https://www.todays.marketing/news/meta-audience-per-ad-creative/https://www.todays.marketing/news/meta-audience-per-ad-creative/Tue, 27 Oct 2026 12:00:00 -0500Meta launched a setting on October 19 that lets advertisers choose an age range and gender for each creative inside one ad set. https://www.todays.marketing/news/linkedin-ctv-ads-display-video-360/https://www.todays.marketing/news/linkedin-ctv-ads-display-video-360/Tue, 27 Oct 2026 12:00:00 -0500LinkedIn expanded programmatic buying for its Connected TV ads through Google’s Display & Video 360. https://www.todays.marketing/news/googlebot-favicon-redirects/https://www.todays.marketing/news/googlebot-favicon-redirects/Tue, 27 Oct 2026 12:00:00 -0500Google updated its favicon documentation to say Googlebot must be able to crawl the home page and follow any redirects to the page where the favicon is… https://www.todays.marketing/news/google-ranking-volatility-october-27/https://www.todays.marketing/news/google-ranking-volatility-october-27/Tue, 27 Oct 2026 12:00:00 -0500Search Engine Roundtable reported a larger spike in Google ranking volatility and SEO chatter on October 27, after unconfirmed swings on October 16… https://www.todays.marketing/news/google-ads-in-ai-mode-personal-intelligence/https://www.todays.marketing/news/google-ads-in-ai-mode-personal-intelligence/Tue, 27 Oct 2026 12:00:00 -0500Google confirmed it is testing ads in AI Mode for users who connect their apps through Personal Intelligence. https://www.todays.marketing/news/google-ads-ai-review-summaries/https://www.todays.marketing/news/google-ads-ai-review-summaries/Tue, 27 Oct 2026 12:00:00 -0500Google published a help document on review summaries, the AI summaries of online reviews shown as part of Search ads. https://www.todays.marketing/news/eu-council-cookie-purposes-without-consent/https://www.todays.marketing/news/eu-council-cookie-purposes-without-consent/Tue, 27 Oct 2026 12:00:00 -0500EU ambassadors agreed a negotiating position on October 21 that rewrites Article 5(3) of the ePrivacy Directive inside the Digital Omnibus. https://www.todays.marketing/news/chatgpt-ads-learn-more-link-amazon-dsp/https://www.todays.marketing/news/chatgpt-ads-learn-more-link-amazon-dsp/Tue, 27 Oct 2026 12:00:00 -0500Search Engine Roundtable reports that certain ChatGPT ad units now show a dotted, underlined Learn more link with an arrow. https://www.todays.marketing/news/chatgpt-ads-creative-enhancements-default/https://www.todays.marketing/news/chatgpt-ads-creative-enhancements-default/Tue, 27 Oct 2026 12:00:00 -0500OpenAI told advertisers it will enable creative enhancements for new and existing self serve ChatGPT campaigns on October 30, 2026. https://www.todays.marketing/answers/streettext-integrations/https://www.todays.marketing/answers/streettext-integrations/Tue, 27 Oct 2026 12:00:00 -0500StreetText lists six integration partners: Meta Advertising, Follow Up Boss, Zapier, SmartAlto, Homebot and iList. https://www.todays.marketing/guides/event-marketing-examples/https://www.todays.marketing/guides/event-marketing-examples/Tue, 27 Oct 2026 12:00:00 -0500These 22 event marketing examples show how brands promote conferences, launches and live moments, from Figma Config and Slush to the Ballon d'Or. https://www.todays.marketing/library/e/fresh-xbox-fall-dashboard/https://www.todays.marketing/library/e/fresh-xbox-fall-dashboard/Tue, 27 Oct 2026 12:00:00 -0500It reads like a fan's living room, not an ad, so people share it as a mood, and the lineup of big fall games sits right on the screen. https://www.todays.marketing/library/e/fresh-supabase-compute-alpha/https://www.todays.marketing/library/e/fresh-supabase-compute-alpha/Tue, 27 Oct 2026 12:00:00 -0500Naming the second platform people already run makes the pain clear, and next to your data in Postgres is the reason to switch. https://www.todays.marketing/library/e/fresh-stripe-pay-cli/https://www.todays.marketing/library/e/fresh-stripe-pay-cli/Tue, 27 Oct 2026 12:00:00 -0500Developers see the whole product in one command, and the handle in the command shows how you find who to pay. https://www.todays.marketing/library/e/fresh-samsung-jhope-fold8-buds-on/https://www.todays.marketing/library/e/fresh-samsung-jhope-fold8-buds-on/Tue, 27 Oct 2026 12:00:00 -0500Fans share the photos for j-hope, and the one line caption still tells them what each product is for, so the reach carries the launch. https://www.todays.marketing/library/e/fresh-nintendo-one-piece-grand-gourmet/https://www.todays.marketing/library/e/fresh-nintendo-one-piece-grand-gourmet/Tue, 27 Oct 2026 12:00:00 -0500The short rhyme matches the trailer's music, a pun on the cooking theme gives fans the hook, and the platform plus link make it easy to buy now. https://www.todays.marketing/library/e/fresh-nintendo-indie-world-oct-28/https://www.todays.marketing/library/e/fresh-nintendo-indie-world-oct-28/Tue, 27 Oct 2026 12:00:00 -0500Date, time zones and run time answer what viewers need to plan, and leaving the lineup out sends fans to the replies to guess which games will appear. https://www.todays.marketing/library/e/fresh-netflix-nobody-wants-this-s3/https://www.todays.marketing/library/e/fresh-netflix-nobody-wants-this-s3/Tue, 27 Oct 2026 12:00:00 -0500The poster gives away the moment fans waited for in three words, which makes them want to watch how it happens rather than just whether it does. https://www.todays.marketing/library/e/fresh-minecraft-switch-2/https://www.todays.marketing/library/e/fresh-minecraft-switch-2/Tue, 27 Oct 2026 12:00:00 -0500Owners of the old version want to know if they have to buy again, so answering that in the post removes the main reason to wait. https://www.todays.marketing/library/e/fresh-linear-mobile-iphone-duo/https://www.todays.marketing/library/e/fresh-linear-mobile-iphone-duo/Tue, 27 Oct 2026 12:00:00 -0500Shipping for the new device while people are still talking about it puts the product in that conversation, and the render shows the two pane layout… https://www.todays.marketing/library/e/fresh-discord-time-mentions-mobile/https://www.todays.marketing/library/e/fresh-discord-time-mentions-mobile/Tue, 27 Oct 2026 12:00:00 -0500The clip shows the feature inside the kind of message people already send, so the use case is obvious in seconds, and the casual voice matches how users… https://www.todays.marketing/library/e/fresh-deepmind-genie-4/https://www.todays.marketing/library/e/fresh-deepmind-genie-4/Tue, 27 Oct 2026 12:00:00 -0500The video does the persuading, and the caption tells viewers which details to watch for, so they notice the sound, physics and people reacting. https://www.todays.marketing/library/e/fresh-cursor-agent-sdk/https://www.todays.marketing/library/e/fresh-cursor-agent-sdk/Tue, 27 Oct 2026 12:00:00 -0500Each line answers one question a developer has (what is it, how do I build with it, how do I know it works), and the page backs it with commands they can… https://www.todays.marketing/ai-marketing/news/https://www.todays.marketing/ai-marketing/news/Mon, 26 Oct 2026 12:00:00 -0500The latest AI marketing news from the last few weeks: new marketing agents, ad platform AI features and AI launches, each with a link to the original… https://www.todays.marketing/ai-marketing/how-to/write-a-brand-brief-for-ai-agents/https://www.todays.marketing/ai-marketing/how-to/write-a-brand-brief-for-ai-agents/Mon, 26 Oct 2026 12:00:00 -0500A brand brief for AI agents is one page that any tool can read: who you sell to, what you sell, the one action you want, words you use and avoid, three… https://www.todays.marketing/ai-marketing/how-to/turn-one-post-into-a-week-of-content-with-ai/https://www.todays.marketing/ai-marketing/how-to/turn-one-post-into-a-week-of-content-with-ai/Mon, 26 Oct 2026 12:00:00 -0500Pick one post that already did well, give the agent the post and your brief, and ask for one new piece per channel that keeps the core idea: a thread, a… https://www.todays.marketing/ai-marketing/how-to/set-up-a-weekly-competitor-check-with-an-agent/https://www.todays.marketing/ai-marketing/how-to/set-up-a-weekly-competitor-check-with-an-agent/Mon, 26 Oct 2026 12:00:00 -0500List three to five competitors and the pages that matter, such as pricing, homepage and changelog, then ask an agent with web access to compare this week… https://www.todays.marketing/ai-marketing/how-to/review-a-landing-page-with-ai/https://www.todays.marketing/ai-marketing/how-to/review-a-landing-page-with-ai/Mon, 26 Oct 2026 12:00:00 -0500Give the agent a screenshot or the text of your page, three real examples from your category, and a checklist: headline names the job, proof sits near… https://www.todays.marketing/ai-marketing/how-to/make-ad-copy-variations-with-ai/https://www.todays.marketing/ai-marketing/how-to/make-ad-copy-variations-with-ai/Mon, 26 Oct 2026 12:00:00 -0500Give the agent your brief, your best performing ad and one angle per batch, ask for variations that change one thing at a time, then cut anything with… https://www.todays.marketing/ai-marketing/how-to/draft-a-launch-post-with-an-ai-agent/https://www.todays.marketing/ai-marketing/how-to/draft-a-launch-post-with-an-ai-agent/Mon, 26 Oct 2026 12:00:00 -0500Give the agent the changelog or spec, your brief and two launch posts you admire, then ask for a one sentence opener that names the new power, a proof… https://www.todays.marketing/ai-marketing/how-to/connect-an-ai-agent-to-your-marketing-tools/https://www.todays.marketing/ai-marketing/how-to/connect-an-ai-agent-to-your-marketing-tools/Mon, 26 Oct 2026 12:00:00 -0500Most assistants connect to tools through built in connectors or MCP servers. https://www.todays.marketing/ai-marketing/how-to/https://www.todays.marketing/ai-marketing/how-to/Mon, 26 Oct 2026 12:00:00 -0500Step by step how-tos for marketing with AI agents: brand briefs, ad copy variations, landing page reviews, launch posts, competitor checks, repurposing… https://www.todays.marketing/ai-marketing/guides/which-ai-assistant-for-which-marketing-job/https://www.todays.marketing/ai-marketing/guides/which-ai-assistant-for-which-marketing-job/Mon, 26 Oct 2026 12:00:00 -0500Match the assistant to the job by what it can reach, not by brand. Writing and editing work in any major assistant. https://www.todays.marketing/ai-marketing/guides/how-to-start-marketing-with-ai-agents/https://www.todays.marketing/ai-marketing/guides/how-to-start-marketing-with-ai-agents/Mon, 26 Oct 2026 12:00:00 -0500Start with one repeatable marketing task you already do every week, write a short brief with your audience, offer and voice, give the agent one real… https://www.todays.marketing/ai-marketing/guides/how-to-get-recommended-by-ai-assistants/https://www.todays.marketing/ai-marketing/guides/how-to-get-recommended-by-ai-assistants/Mon, 26 Oct 2026 12:00:00 -0500AI assistants recommend what they can read and verify. Put what you do, who it is for, pricing and proof in plain page text, answer real buyer questions… https://www.todays.marketing/ai-marketing/guides/how-ai-companies-launch-features/https://www.todays.marketing/ai-marketing/guides/how-ai-companies-launch-features/Mon, 26 Oct 2026 12:00:00 -0500The AI launches that spread in our library share four moves. They lead with one sentence that names the new power, prove it with a number or a blind… https://www.todays.marketing/ai-marketing/guides/ai-marketing-agents-october-2026/https://www.todays.marketing/ai-marketing/guides/ai-marketing-agents-october-2026/Mon, 26 Oct 2026 12:00:00 -0500October 2026 brought marketing agents into tools marketers already use. https://www.todays.marketing/ai-marketing/guides/https://www.todays.marketing/ai-marketing/guides/Mon, 26 Oct 2026 12:00:00 -0500Guides to doing marketing with AI agents: where to start, which assistant fits which job, the agents launched this month, getting recommended by AI… https://www.todays.marketing/ai-marketing/examples/https://www.todays.marketing/ai-marketing/examples/Mon, 26 Oct 2026 12:00:00 -0500139 real AI marketing examples from the library: AI feature launches, agent products, AI made creative and AI search pages, each with what to steal and a… https://www.todays.marketing/ai-marketing/course/https://www.todays.marketing/ai-marketing/course/Mon, 26 Oct 2026 12:00:00 -0500A free email course in eight short lessons on doing your marketing with ChatGPT, Claude, Grok Bot or any AI agent, from your first handoff to weekly… https://www.todays.marketing/answers/how-to-write-an-ai-feature-launch-post/https://www.todays.marketing/answers/how-to-write-an-ai-feature-launch-post/Mon, 26 Oct 2026 12:00:00 -0500To write an AI feature launch post, lead with one short line that names the change, back it with one proof point such as usage, speed or price, and show… https://www.todays.marketing/answers/how-to-write-a-hiring-post-people-share/https://www.todays.marketing/answers/how-to-write-a-hiring-post-people-share/Mon, 26 Oct 2026 12:00:00 -0500A hiring post gets shared when it gives people something to pass on: a playful visual, one real number about how you treat the team, or a clear program… https://www.todays.marketing/answers/how-to-use-open-source-as-marketing/https://www.todays.marketing/answers/how-to-use-open-source-as-marketing/Mon, 26 Oct 2026 12:00:00 -0500To use open source as marketing, release a useful piece of your product that developers can run themselves, name what it does in one line, and follow up… https://www.todays.marketing/answers/how-to-run-a-creator-marketing-campaign/https://www.todays.marketing/answers/how-to-run-a-creator-marketing-campaign/Mon, 26 Oct 2026 12:00:00 -0500To run a creator marketing campaign, give creators something worth posting about: an invite only event, a shared opening line, or a story world they can… https://www.todays.marketing/answers/how-to-launch-a-community-program/https://www.todays.marketing/answers/how-to-launch-a-community-program/Mon, 26 Oct 2026 12:00:00 -0500To launch a community program, say exactly who it is for, set one clear bar to join, and list the ways members connect.