https://www.todays.marketing/A visual archive of B2B marketing examples, each one linked to its source.enWed, 28 Oct 2026 12:00:00 -0500 https://www.todays.marketing/news/publishers-ask-eu-canada-to-act-on-ai-search-summaries/https://www.todays.marketing/news/publishers-ask-eu-canada-to-act-on-ai-search-summaries/Wed, 28 Oct 2026 12:00:00 -0500Seven publisher trade groups from Europe and Canada formed a coalition on October 26, 2026. https://www.todays.marketing/news/pinterest-programmatic-deals-amazon-google-dsps/https://www.todays.marketing/news/pinterest-programmatic-deals-amazon-google-dsps/Wed, 28 Oct 2026 12:00:00 -0500Pinterest made Programmatic Deals generally available in North America, South America and Asia Pacific on October 26. https://www.todays.marketing/news/meta-pixel-on-device-conversions-november-12/https://www.todays.marketing/news/meta-pixel-on-device-conversions-november-12/Wed, 28 Oct 2026 12:00:00 -0500Meta is adding a Pixel setting called Measure conversions on customer devices, and it is already switched on for every dataset that sends events. https://www.todays.marketing/news/google-business-profile-messenger-links/https://www.todays.marketing/news/google-business-profile-messenger-links/Wed, 28 Oct 2026 12:00:00 -0500Google is emailing businesses to say it is automatically adding Facebook Messenger m.me links to their Google Business Profiles. https://www.todays.marketing/news/google-ads-apple-messages-button-test/https://www.todays.marketing/news/google-ads-apple-messages-button-test/Wed, 28 Oct 2026 12:00:00 -0500Google is testing a bright green Apple Messages button on sponsored search results, spotted by Anthony Higman on X. https://www.todays.marketing/library/e/fresh-tesla-roadster-ramp-stunt/https://www.todays.marketing/library/e/fresh-tesla-roadster-ramp-stunt/Wed, 28 Oct 2026 12:00:00 -0500The caption reads like a riddle and the image answers it, so people stop to look at the cars in the air, and the founder's reply gives the post a second… https://www.todays.marketing/library/e/fresh-prada-drawing-prada-holiday/https://www.todays.marketing/library/e/fresh-prada-drawing-prada-holiday/Wed, 28 Oct 2026 12:00:00 -0500Drawn mice stealing the shoes turn a product shot into a small story, and the old cartoon look stands out in a feed full of glossy holiday ads. https://www.todays.marketing/library/e/fresh-pokemon-night-out-london/https://www.todays.marketing/library/e/fresh-pokemon-night-out-london/Wed, 28 Oct 2026 12:00:00 -0500Real crowd footage from night one proves the show is worth going to, and the ticket link for the next city sits right under it while the clip is fresh. https://www.todays.marketing/library/e/fresh-netflix-pride-and-prejudice-trailer/https://www.todays.marketing/library/e/fresh-netflix-pride-and-prejudice-trailer/Wed, 28 Oct 2026 12:00:00 -0500Fans who know the book decode the teaser and talk before the trailer exists, and the trailer opens on a line every reader already knows. https://www.todays.marketing/library/e/fresh-mcdonalds-holiday-drinks-11-3/https://www.todays.marketing/library/e/fresh-mcdonalds-holiday-drinks-11-3/Wed, 28 Oct 2026 12:00:00 -0500The torn paper makes the launch feel like a present, and a date plus three names tells people exactly what to order and when. https://www.todays.marketing/library/e/fresh-louis-vuitton-ballon-dor-trunks/https://www.todays.marketing/library/e/fresh-louis-vuitton-ballon-dor-trunks/Wed, 28 Oct 2026 12:00:00 -0500Fans share the winner photos anyway, and the trunk sits in the frame next to the trophy, so the sponsorship travels with the news. https://www.todays.marketing/library/e/fresh-jack-in-the-box-avengers-doomsday/https://www.todays.marketing/library/e/fresh-jack-in-the-box-avengers-doomsday/Wed, 28 Oct 2026 12:00:00 -0500Putting the mascot in the villain role makes the tie in feel like a scene from the film, and the reply hands the launch date to everyone asking when. https://www.todays.marketing/library/e/fresh-fortnite-treasure-hunters-trailer/https://www.todays.marketing/library/e/fresh-fortnite-treasure-hunters-trailer/Wed, 28 Oct 2026 12:00:00 -0500A short caption leaves the trailer to do the talking, and spacing the key art and cast over two days gives fans three posts to share instead of one. https://www.todays.marketing/library/e/fresh-dillongoo-flattice-blender-addon/https://www.todays.marketing/library/e/fresh-dillongoo-flattice-blender-addon/Wed, 28 Oct 2026 12:00:00 -0500Every 3D anime artist has seen the problem, so the first seconds earn the watch, and the one click demo proves it is easy before the store link. https://www.todays.marketing/library/e/fresh-crunchyroll-firefly-wedding-avatars/https://www.todays.marketing/library/e/fresh-crunchyroll-firefly-wedding-avatars/Wed, 28 Oct 2026 12:00:00 -0500An avatar is a small thing every fan can claim, and the question turns picking one into a reply. To copy it, make a free in app item from your content. https://www.todays.marketing/library/e/fresh-capcom-twitchcon-san-diego/https://www.todays.marketing/library/e/fresh-capcom-twitchcon-san-diego/Wed, 28 Oct 2026 12:00:00 -0500Each line gives a different fan a reason to come, and dates on the meetup and the panel turn a booth into a schedule people can plan around. https://www.todays.marketing/library/e/fresh-amazon-echo-five-new-devices/https://www.todays.marketing/library/e/fresh-amazon-echo-five-new-devices/Wed, 28 Oct 2026 12:00:00 -0500Five products in one post read like a menu, so each buyer finds the device for their room without opening a page. https://www.todays.marketing/news/youtube-shopping-affiliate-aliexpress/https://www.todays.marketing/news/youtube-shopping-affiliate-aliexpress/Tue, 27 Oct 2026 12:00:00 -0500YouTube is expanding its Shopping affiliate program through a partnership with AliExpress, after adding Amazon product links earlier. https://www.todays.marketing/news/smart-bidding-exploration-performance-max-shopping/https://www.todays.marketing/news/smart-bidding-exploration-performance-max-shopping/Tue, 27 Oct 2026 12:00:00 -0500Google Ads expanded Smart Bidding Exploration from Search to Performance Max and Shopping campaigns. https://www.todays.marketing/news/salesforce-to-acquire-braze/https://www.todays.marketing/news/salesforce-to-acquire-braze/Tue, 27 Oct 2026 12:00:00 -0500Salesforce signed a definitive agreement to acquire customer engagement platform Braze for approximately $5.66 billion in enterprise value. https://www.todays.marketing/news/reddit-campaign-planner-optimization-score/https://www.todays.marketing/news/reddit-campaign-planner-optimization-score/Tue, 27 Oct 2026 12:00:00 -0500Reddit added three tools to Ads Manager on October 20: a campaign planner that forecasts reach, impressions and costs, an optimization score from 0 to… https://www.todays.marketing/news/performance-max-landing-page-images-sourced-videos/https://www.todays.marketing/news/performance-max-landing-page-images-sourced-videos/Tue, 27 Oct 2026 12:00:00 -0500Google Ads added two options to Performance Max asset optimization: Landing page images, which uses images from your website, and Sourced videos, which… https://www.todays.marketing/news/meta-audience-per-ad-creative/https://www.todays.marketing/news/meta-audience-per-ad-creative/Tue, 27 Oct 2026 12:00:00 -0500Meta launched a setting on October 19 that lets advertisers choose an age range and gender for each creative inside one ad set. https://www.todays.marketing/news/linkedin-ctv-ads-display-video-360/https://www.todays.marketing/news/linkedin-ctv-ads-display-video-360/Tue, 27 Oct 2026 12:00:00 -0500LinkedIn expanded programmatic buying for its Connected TV ads through Google’s Display & Video 360. https://www.todays.marketing/news/googlebot-favicon-redirects/https://www.todays.marketing/news/googlebot-favicon-redirects/Tue, 27 Oct 2026 12:00:00 -0500Google updated its favicon documentation to say Googlebot must be able to crawl the home page and follow any redirects to the page where the favicon is… https://www.todays.marketing/news/google-ranking-volatility-october-27/https://www.todays.marketing/news/google-ranking-volatility-october-27/Tue, 27 Oct 2026 12:00:00 -0500Search Engine Roundtable reported a larger spike in Google ranking volatility and SEO chatter on October 27, after unconfirmed swings on October 16… https://www.todays.marketing/news/google-ads-in-ai-mode-personal-intelligence/https://www.todays.marketing/news/google-ads-in-ai-mode-personal-intelligence/Tue, 27 Oct 2026 12:00:00 -0500Google confirmed it is testing ads in AI Mode for users who connect their apps through Personal Intelligence. https://www.todays.marketing/news/google-ads-ai-review-summaries/https://www.todays.marketing/news/google-ads-ai-review-summaries/Tue, 27 Oct 2026 12:00:00 -0500Google published a help document on review summaries, the AI summaries of online reviews shown as part of Search ads. https://www.todays.marketing/news/eu-council-cookie-purposes-without-consent/https://www.todays.marketing/news/eu-council-cookie-purposes-without-consent/Tue, 27 Oct 2026 12:00:00 -0500EU ambassadors agreed a negotiating position on October 21 that rewrites Article 5(3) of the ePrivacy Directive inside the Digital Omnibus. https://www.todays.marketing/news/chatgpt-ads-learn-more-link-amazon-dsp/https://www.todays.marketing/news/chatgpt-ads-learn-more-link-amazon-dsp/Tue, 27 Oct 2026 12:00:00 -0500Search Engine Roundtable reports that certain ChatGPT ad units now show a dotted, underlined Learn more link with an arrow. https://www.todays.marketing/news/chatgpt-ads-creative-enhancements-default/https://www.todays.marketing/news/chatgpt-ads-creative-enhancements-default/Tue, 27 Oct 2026 12:00:00 -0500OpenAI told advertisers it will enable creative enhancements for new and existing self serve ChatGPT campaigns on October 30, 2026. https://www.todays.marketing/answers/streettext-integrations/https://www.todays.marketing/answers/streettext-integrations/Tue, 27 Oct 2026 12:00:00 -0500StreetText lists six integration partners: Meta Advertising, Follow Up Boss, Zapier, SmartAlto, Homebot and iList. https://www.todays.marketing/guides/event-marketing-examples/https://www.todays.marketing/guides/event-marketing-examples/Tue, 27 Oct 2026 12:00:00 -0500These 22 event marketing examples show how brands promote conferences, launches and live moments, from Figma Config and Slush to the Ballon d'Or. https://www.todays.marketing/library/e/fresh-xbox-fall-dashboard/https://www.todays.marketing/library/e/fresh-xbox-fall-dashboard/Tue, 27 Oct 2026 12:00:00 -0500It reads like a fan's living room, not an ad, so people share it as a mood, and the lineup of big fall games sits right on the screen. https://www.todays.marketing/library/e/fresh-supabase-compute-alpha/https://www.todays.marketing/library/e/fresh-supabase-compute-alpha/Tue, 27 Oct 2026 12:00:00 -0500Naming the second platform people already run makes the pain clear, and next to your data in Postgres is the reason to switch. https://www.todays.marketing/library/e/fresh-stripe-pay-cli/https://www.todays.marketing/library/e/fresh-stripe-pay-cli/Tue, 27 Oct 2026 12:00:00 -0500Developers see the whole product in one command, and the handle in the command shows how you find who to pay. https://www.todays.marketing/library/e/fresh-samsung-jhope-fold8-buds-on/https://www.todays.marketing/library/e/fresh-samsung-jhope-fold8-buds-on/Tue, 27 Oct 2026 12:00:00 -0500Fans share the photos for j-hope, and the one line caption still tells them what each product is for, so the reach carries the launch. https://www.todays.marketing/library/e/fresh-nintendo-one-piece-grand-gourmet/https://www.todays.marketing/library/e/fresh-nintendo-one-piece-grand-gourmet/Tue, 27 Oct 2026 12:00:00 -0500The short rhyme matches the trailer's music, a pun on the cooking theme gives fans the hook, and the platform plus link make it easy to buy now. https://www.todays.marketing/library/e/fresh-nintendo-indie-world-oct-28/https://www.todays.marketing/library/e/fresh-nintendo-indie-world-oct-28/Tue, 27 Oct 2026 12:00:00 -0500Date, time zones and run time answer what viewers need to plan, and leaving the lineup out sends fans to the replies to guess which games will appear. https://www.todays.marketing/library/e/fresh-netflix-nobody-wants-this-s3/https://www.todays.marketing/library/e/fresh-netflix-nobody-wants-this-s3/Tue, 27 Oct 2026 12:00:00 -0500The poster gives away the moment fans waited for in three words, which makes them want to watch how it happens rather than just whether it does. https://www.todays.marketing/library/e/fresh-minecraft-switch-2/https://www.todays.marketing/library/e/fresh-minecraft-switch-2/Tue, 27 Oct 2026 12:00:00 -0500Owners of the old version want to know if they have to buy again, so answering that in the post removes the main reason to wait. https://www.todays.marketing/library/e/fresh-linear-mobile-iphone-duo/https://www.todays.marketing/library/e/fresh-linear-mobile-iphone-duo/Tue, 27 Oct 2026 12:00:00 -0500Shipping for the new device while people are still talking about it puts the product in that conversation, and the render shows the two pane layout… https://www.todays.marketing/library/e/fresh-discord-time-mentions-mobile/https://www.todays.marketing/library/e/fresh-discord-time-mentions-mobile/Tue, 27 Oct 2026 12:00:00 -0500The clip shows the feature inside the kind of message people already send, so the use case is obvious in seconds, and the casual voice matches how users… https://www.todays.marketing/library/e/fresh-deepmind-genie-4/https://www.todays.marketing/library/e/fresh-deepmind-genie-4/Tue, 27 Oct 2026 12:00:00 -0500The video does the persuading, and the caption tells viewers which details to watch for, so they notice the sound, physics and people reacting. https://www.todays.marketing/library/e/fresh-cursor-agent-sdk/https://www.todays.marketing/library/e/fresh-cursor-agent-sdk/Tue, 27 Oct 2026 12:00:00 -0500Each line answers one question a developer has (what is it, how do I build with it, how do I know it works), and the page backs it with commands they can… https://www.todays.marketing/ai-marketing/news/https://www.todays.marketing/ai-marketing/news/Mon, 26 Oct 2026 12:00:00 -0500The latest AI marketing news from the last few weeks: new marketing agents, ad platform AI features and AI launches, each with a link to the original… https://www.todays.marketing/ai-marketing/how-to/write-a-brand-brief-for-ai-agents/https://www.todays.marketing/ai-marketing/how-to/write-a-brand-brief-for-ai-agents/Mon, 26 Oct 2026 12:00:00 -0500A brand brief for AI agents is one page that any tool can read: who you sell to, what you sell, the one action you want, words you use and avoid, three… https://www.todays.marketing/ai-marketing/how-to/turn-one-post-into-a-week-of-content-with-ai/https://www.todays.marketing/ai-marketing/how-to/turn-one-post-into-a-week-of-content-with-ai/Mon, 26 Oct 2026 12:00:00 -0500Pick one post that already did well, give the agent the post and your brief, and ask for one new piece per channel that keeps the core idea: a thread, a… https://www.todays.marketing/ai-marketing/how-to/set-up-a-weekly-competitor-check-with-an-agent/https://www.todays.marketing/ai-marketing/how-to/set-up-a-weekly-competitor-check-with-an-agent/Mon, 26 Oct 2026 12:00:00 -0500List three to five competitors and the pages that matter, such as pricing, homepage and changelog, then ask an agent with web access to compare this week… https://www.todays.marketing/ai-marketing/how-to/review-a-landing-page-with-ai/https://www.todays.marketing/ai-marketing/how-to/review-a-landing-page-with-ai/Mon, 26 Oct 2026 12:00:00 -0500Give the agent a screenshot or the text of your page, three real examples from your category, and a checklist: headline names the job, proof sits near…