Today’s Marketing
Sell an upgrade with two hard numbers
GitHub

Sell an upgrade with two hard numbers

GitHub posted Faster secret scanning. Less noise. on Oct 25, 2026, followed by GitHub's classifier raised acceptance by 11.5% and cut median scan time by 86%, with a link to its blog post GitHub's model for secret detection. The post opens with a stat panel: 11.5% higher acceptance, 86% lower median scan execution time and 98% lower serving cost. The X post passed 41,000 views.

Updated · By Blake Emal

Two short benefit phrases say what changed, and two exact numbers prove it, so developers who distrust hype get the proof in the post itself. To copy it, name the benefit in two short phrases. Then back each one with an exact number.

  1. Name the benefit in two short phrases
  2. Back each one with an exact number
  3. Link to the write up with the method

Posted Oct 25, 2026 with 129 likes and 41,571 views · GitHub

Product Launch ExamplesAI Feature Launch Examples That Took OffHow to announce an AI model or feature

Launch one thing every day for a weekSupabaseLaunch one thing every day for a weekShip updates on a steady beatLinearShip updates on a steady beatLead updates with a number people feelRaycastLead updates with a number people feelShow each feature in its own frameFramerShow each feature in its own frameGive every update a coverResendGive every update a coverName the update in plain wordsVercelName the update in plain words