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Split the plan choice from the seat choice
Figma

Split the plan choice from the seat choice

Figma's pricing page headline is Pick your plan, choose your seats, and the page explains different seat types under each plan.

Updated · By Blake Emal

Splitting one hard choice into two easy ones makes seat based pricing feel simple. To copy it, break pricing into two clear choices. Then say both in the headline.

  1. Break pricing into two clear choices
  2. Say both in the headline
  3. Explain each seat type in plain words

Live page captured Oct 22, 2026 · Figma

Pricing Page ExamplesAI Pricing Page Examples

Keep every plan on one clean rowLinearKeep every plan on one clean rowLead with how many people pay nothingPostHogLead with how many people pay nothingPromise control over costVercelPromise control over costCall your pricing predictableSupabaseCall your pricing predictablePut logos next to your pricesClayPut logos next to your pricesShow the whole journey in your plansAttioShow the whole journey in your plans