
1. Say what happens when the trial ends
Saying the account drops to a free plan, not a bill, removes the fear of forgetting to cancel.
- Decide what happens on trial day 15
- Say it in one line on the form
- Add sign up with GitHub for developers
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Our library holds 2 public Sentry marketing examples across its templates and free plans and homepage, each linked to the source. The two moves: say what happens when the trial ends, and add a jump to month archive. Each one below has what Sentry did, why it works and the steps to copy it.
Updated · By Blake Emal · 2 real examples, each linked to its source
| Channel | Move | Source |
|---|---|---|
| Product led growth | Say what happens when the trial ends | Link |
| Landing pages | Add a jump to month archive | Link |

Saying the account drops to a free plan, not a bill, removes the fear of forgetting to cancel.

A month archive and search make a long changelog usable, so people can find when a feature shipped.
In our library: templates and free plans and homepage. The library covers public examples only, so Sentry may use other channels too.
Say what happens when the trial ends: Decide what happens on trial day 15; Add a jump to month archive: Group entries under month headings.
Each one is a public page, post, ad or email with a link to the source, captured by Today’s Marketing in October 2026.