Today’s Marketing
Launch with the characters fans already love
Netflix

Launch with the characters fans already love

Netflix announced the second season of Cyberpunk: Edgerunners on Oct 25, 2026 with a post that opens with four character names, Talia, D., Weak, and Roman, then Cyberpunk: Edgerunners 2 is now playing., over four character images. The post passed 13,000 likes, 1,100 reposts and 355,000 views.

Updated · By Blake Emal

Leading with names only fans know makes them feel spoken to first, four images give four things to share, and now playing turns hype into a watch. To copy it, open with the names your fans already know. Then show one image per character.

  1. Open with the names your fans already know
  2. Show one image per character
  3. End with one line that says it is out now

Posted Oct 25, 2026 with 13,383 likes and 355,813 views · Netflix

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