What a SaaS testimonial page should include

What are the steps

1. Say who loves you in the headlineRailway's headline is Loved by developers at 31% of the F500.
2. Add a name, role and sourceFillout puts a role under every quote, and Kit shows the date and source on each card.
3. Add proof that is hard to fakeMemberstack counts reviews by source, and beehiiv mixes in selfie videos.
4. Let buyers filterTella has tabs for Online Course, Product Demo and Tutorial.
5. Add a next stepSuperhuman puts Share your experience next to Get Superhuman.

How do the options compare

Where do these numbers come from

1. Superhuman testimonials
2. Memberstack testimonials

Which real examples show it

Railway

1. Say who loves you in the headline

A share of the Fortune 500 tells enterprise buyers they are not first, while startup quotes show the product works for small teams too.

1. Write a headline that says who loves you
2. Add industry and team size to the top quote
3. Filter stories by segment

Full breakdown · Source

Fillout

2. Show the job title under every quote

A role under each quote lets buyers find someone with their job, and one funny line among the serious ones keeps the wall human.

1. Add a name and role to each quote
2. Make one standout quote larger
3. Keep one quote with personality

Full breakdown · Source

Kit

3. Show the source and date of every quote

Names buyers know, shown with dates and the original source, make the praise easy to believe, and creators like you mirrors the buyer back to them.

1. Show the date and source on each card
2. Lead with names your buyers know
3. Say who the page is for in the headline

Full breakdown · Source

Memberstack

4. Count reviews by source

Counting reviews by source shows the praise is spread across real platforms, the strongest answer to are these real.

1. Add a stats bar with review count and rating
2. Add filters by review source
3. Show customer faces in the hero

Full breakdown · Source

Tella

5. Filter the wall by use case

Use case tabs let a course creator or a product marketer find proof from someone like them, and quotes from people who switched answer the competitor question.

1. Tag each testimonial by use case
2. Add tabs for the top use cases
3. Feature quotes from people who switched

Full breakdown · Source

Superhuman

6. Pair the wall with a share your story button

A Share your experience button next to the signup turns happy readers into new testimonials, and product chips let a suite show proof for each product.

1. Add a Share your experience button to the hero
2. Put the signup button beside it
3. Add filter chips for each product

Full breakdown · Source

What else do people ask

Related answers