Calendly1. Expand the job before the feature list
Naming the whole job tells existing users there is more to buy without a single feature name.
- Name the job around your core feature
- Say it as a finished state
- List the new pieces below
Calendly marketing examples
Our library holds 2 public Calendly marketing examples across its homepage and pricing page, each linked to the source. The two moves: expand the job before the feature list, and use the pricing page to sell the add on. Each one below has what Calendly did, why it works and the steps to copy it.
Updated · By Blake Emal · 2 real examples, each linked to its source
What does Calendly do at a glance
| Channel | Move | Source |
|---|---|---|
| Landing pages | Expand the job before the feature list | Link |
| Pricing pages | Use the pricing page to sell the add on | Link |
How does Calendly handle its homepage
CalendlyHow does Calendly handle its pricing page
Calendly1. Use the pricing page to sell the add on
Pricing pages get high intent visits, so naming the new add on there reaches buyers already deciding.
- Put your newest add on above the plans
- Name which plans it works with
- Keep the plan cards right below
What else do people ask
What channels does Calendly use in its marketing
In our library: homepage and pricing page. The library covers public examples only, so Calendly may use other channels too.
What can I copy from Calendly's marketing
Expand the job before the feature list: Name the job around your core feature; Use the pricing page to sell the add on: Put your newest add on above the plans.
Where do these examples come from
Each one is a public page, post, ad or email with a link to the source, captured by Today’s Marketing in October 2026.