Linear1. Keep every plan on one clean row
Four plans in one row make comparing take seconds.
- Fit all plans on one screen
- Keep each list to a few lines
- Give each plan one button
How many pricing tiers should a SaaS have
Most SaaS pricing pages in our library show three or four tiers: a free or starter plan, one or two paid plans for growing teams, and an enterprise plan. That keeps the choice on one screen. Add a tier only when a real group of buyers needs something different, not to fill out the row.
Updated · By Blake Emal · 5 real examples, each linked to its source
What are the steps
- Start with the buyer groupsOne tier per distinct type of buyer.
- Make the middle plan the defaultMark the plan most people should pick.
- Keep enterprise for custom needsSecurity, billing and support terms.
- Fit it on one rowLinear and Attio show every plan side by side.
- Name plans by who they are forPlan names should tell people where they belong.
How do the options compare
| Tier count | Good for | Watch out for |
|---|---|---|
| Two | Simple tools with one buyer | No room to grow |
| Three | Most SaaS products | Middle plan must be clearly better |
| Four | Free, team, business and enterprise | Plans that look the same |
| Five or more | Rarely needed | Choice overload |
Which real examples show it
Linear
Attio2. Show the whole journey in your plans
Buyers see a plan for today and a plan for later.
- Write one line about growing with you
- Say start today with no card
- Keep the annual toggle on top
Cal.com3. Say free with no limits up front
A generous free line pulls in people who would never book a demo.
- Say what free has no limit on
- Show team plans next to it
- Offer a feature breakdown link
Zapier4. Tell people pricing works the same everywhere
One simple rule makes a big product easier to buy.
- Name your plans after the job they do
- Add one rule that keeps pricing simple
- Link to how usage is counted
Raycast5. Price the AI as a clear upgrade
A clear free plan plus a clear AI upgrade keeps the choice simple.
- Keep the core free
- Put AI in one paid plan
- Show the yearly saving on the toggle
Get three ideas for your own product
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What else do people ask
Should the free plan count as a tier
Yes. It is the first choice people see and it shapes how the paid plans read.
Should I highlight a recommended plan
Yes. Mark the plan that fits most buyers.
Do I need an enterprise tier
Only if you sell to companies that need security reviews, invoices or custom terms.