Today’s MarketingYouTube adds AliExpress products to its Shopping affiliate program
YouTube is expanding its Shopping affiliate program through a partnership with AliExpress, after adding Amazon product links earlier. Creators can tag AliExpress products in long form videos, Shorts and livestreams. The partnership starts in the United States, Brazil, the United Kingdom and Germany.
Our take
More products in the affiliate program means more creators tagging the same low cost items in their videos. If you sell physical products, get your own catalog into YouTube Shopping so creators can tag you instead of a lookalike. Give the creators you work with a clear reason to tag your product, such as a code or a better commission.
