Today’s Marketing

Build in Public Examples

Share true milestones, side by sides and public goals with deadlines as they happen.

Founders sharing milestones and public goals as they happen, with how to share your own.

Celebrate small wins in publicJosh PigfordCelebrate small wins in publicShow the handmade version next to the AI oneJurgen PloegerShow the handmade version next to the AI oneSet a public goal and a deadlineTiboSet a public goal and a deadlineTell character stories instead of running adsJack FriksTell character stories instead of running ads

What do the best build in public examples have in common

Founders share milestones and side by side results as they happen. Public goals come with a deadline.

How were these examples chosen

Each one is a public post on X with at least 150 likes or 20,000 views, read on Oct 20, 2026. Each has a move you can copy in three to five steps.

How do I copy these moves

Open any example and follow its steps. Start with the one closest to your next launch.

34 examplesSocial posts+14Social Post ExamplesWrite one clear idea per post, add a real number or a real moment, and keep it human.4 examplesSocial postsLaunchesAI Creative Marketing ExamplesShow AI made work next to the original, or tie AI tools to a clear seasonal job.7 examplesSocial postsLaunchesAI Made and AI Era Launch Video ExamplesShow the product working on something real, or show AI work side by side with human work.

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