Today’s Marketing
Turn product use into a contest with a title
Coinbase

Turn product use into a contest with a title

Coinbase posted The first global trading competition on Coinbase on Oct 28, 2026: starting Nov 4, with up to $2,000,000 in rewards, plus a chance at a spot as a trader in its next in person event. The 26 second video builds to $2M in prizes in USDC and rewards, Nov 4 to 25, and the name Coinbase Champions Cup. Its own replies add the registration link and the terms, including eligible users in select jurisdictions and a minimum of 100 USDC in trading volume. The post passed 420 likes and 519,000 views.

Updated · By Blake Emal

A prize pool and a world title give people a reason to use the product more right now, and the in person spot gives winners a story worth sharing. To copy it, name the contest like a title. Then put the prize and the dates up front.

  1. Name the contest like a title
  2. Put the prize and the dates up front
  3. Add a reward money cannot buy
  4. Post the rules in the thread

Posted Oct 28, 2026 with 423 likes and 519,847 views · Coinbase

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