Today’s Marketing
Give away a tool for a daily chore
HubSpot

Give away a tool for a daily chore

HubSpot's free Email Signature Template Generator lets anyone build a signature from ready made templates.

Updated · By Blake Emal

Everyone needs an email signature, so the tool earns search traffic from people far beyond HubSpot's buyers today. To copy it, find a small chore your buyers do often. Then build a free tool that finishes it.

  1. Find a small chore your buyers do often
  2. Build a free tool that finishes it
  3. Put your brand on the result

Live page captured Oct 22, 2026 · HubSpot

AEO and SEO ExamplesFree Tools as Marketing Examples

Build a page for every pair of toolsZapierBuild a page for every pair of toolsAnswer the search on the pageWiseAnswer the search on the pageGive away a free version of your toolAhrefsGive away a free version of your toolGrade something people care aboutHubSpotGrade something people care aboutName the page after the exact taskSmallpdfName the page after the exact taskTurn a template into a free generatorHubSpotTurn a template into a free generator