The Granola homepage headline reads The AI notepad for back-to-back meetings. A product shot beside it shows notes from a Q3 GTM sync next to a live video call.
People with packed calendars see their own day in the headline. The product shot shows the notes taking shape during a call, so the promise has proof right there.
Name the situation your buyer lives in, such as back-to-back meetings. Put that phrase at the end of your headline. Show your product working in that exact situation in the hero image.
