The Sentry homepage headline reads Code breaks, fix it faster. The word breaks is set in a tilted pink type, and cartoon art fills the bottom of the hero.
The headline sounds like something an engineer says out loud at work. The playful art and type keep the page friendly for a serious topic.
Write down the exact words your buyer uses when the problem shows up. Use that phrase as your headline with no polish. Add one bit of visual play that fits your audience.
