Today’s Marketing
Lead with the numbers that make the trip worth it
Slush

Lead with the numbers that make the trip worth it

Slush's home page leads with The planet's most founder-focused event and a row of numbers, 12,000+ attendees, 25,000+ meetings, 200+ speakers and 600+ side events, above a countdown and ticket tiers.

Updated · By Blake Emal

Meetings and side events are what people really travel for, so counting them sells the trip better than a speaker list. To copy it, count what attendees get out of the event. Then show those numbers under the headline.

  1. Count what attendees get out of the event
  2. Show those numbers under the headline
  3. Add a countdown to the date

Live page captured Oct 22, 2026 · Slush

Event Marketing ExamplesEvent Marketing Examples From Tech Brands

Name the conference after a big ideaStripeName the conference after a big ideaPut a countdown on your event pageGitHubPut a countdown on your event pageSay the presale sold outHubSpotSay the presale sold outLead with what people will learnSaaStrLead with what people will learnKeep the event alive after it endsWebflowKeep the event alive after it endsStream every session after the eventSalesforceStream every session after the event