Today’s Marketing

SaaS free plan and template examples

The best SaaS free plan and template examples make one clear move and back it with proof. Our library has 12 real ones from Notion, Krea, Perplexity and others, each linked to the source. Common moves: sell the template by showing it in use, hand out early access in the replies and open source the engine behind your product.

Updated · By Blake Emal · 12 real examples, each linked to its source

What do they have in common

BrandMoveWhy it works
NotionSell the template by showing it in useIt reads like a friend sharing a setup, not an ad, and the visual does the selling.
KreaHand out early access in the repliesCodes in replies reward people who show up and push replies, which boosts the post.
PerplexityOpen source the engine behind your productOpen sourcing internal infrastructure proves technical depth and gives developers something to use today.
ResendPromote your open source tool with a guideTeaching the free tool builds trust and a path to the paid product.
GitHubOpen source a tool your buyers will loveIt solves a fresh pain, not seeing what an agent built, and open source makes it easy to try.
LovablePost an idea people can build todayGiving people an idea plus proof it can be built turns readers into builders.
NotionTurn your users into your catalogEvery template made by a user becomes a new door into the product.
VercelGive builders a running startA template turns a blank page into a working start in minutes.
ZapierSort templates by the job to doPeople find the job they need instead of browsing features.
FramerLet creators sell on your platformPaid templates give creators a reason to market your tool for you.
FigmaMake your community the front doorFree files from the community bring new users in through search.
CanvaLead with free templatesThe word free and a search bar start the product right on the page.

How do I copy these moves

  1. Pick one beautiful use case of your product
  2. Tease the drop a day before
  3. Pick an internal tool others would want
  4. Pick your best free tool
  5. Find a new pain created by AI tools

Which examples are worth studying

Sell the template by showing it in use
Notion

1. Sell the template by showing it in use

It reads like a friend sharing a setup, not an ad, and the visual does the selling.

  1. Pick one beautiful use case of your product
  2. Screenshot or record it at its best
  3. Write a caption under 8 words in your users' voice
  4. Link the template in a reply

Full breakdown · Source

What else do people ask

What makes good SaaS free plan and template examples

The best SaaS free plan and template examples make one clear move and back it with proof. Our library has 12 real ones from Notion, Krea, Perplexity and others, each linked to the source. Common moves: sell the template by showing it in use, hand out early access in the replies and open source the engine behind your product.

Which SaaS brands are in this list

Notion, Krea, Perplexity, Resend, GitHub, Lovable, Vercel, Zapier, Framer, Figma, Canva.

Where do these examples come from

Each one is a public page, post, ad or email with a link to the source, captured by Today’s Marketing in 2026.

Where can I go next

One email every Monday