Today’s Marketing
Make your product work in a screenshot
David Senra

Make your product work in a screenshot

David Senra shares Alexandr Wang's point that a modern product has to work in a screenshot.

David Senra shared Alexandr Wang's point that a modern consumer product has to work in a screenshot that spreads through group chats. It names a design rule marketers can act on: make the shareable moment part of the product. David Senra shares Alexandr Wang's point that a modern product has to work in a screenshot.

  1. Find the moment users would screenshot
  2. Design that screen to look good alone
  3. Put your brand in the frame
  4. Make sharing one tap

Posted Oct 13, 2026 with 747 likes and 198,766 views · @davidsenra

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