Brex1. Put three numbers in your ad
Three short numbers are faster to read than any sentence.
- Pick three numbers that matter
- Stack them on the image
- Add a plain headline beside them
SaaS Google ads examples
The best SaaS Google ads examples make one clear move and back it with proof. Our library has 12 real ones from Brex, Deel, Gusto and others, each linked to the source. Common moves: put three numbers in your ad, show the product inside the ad and speak to the global buyer.
Updated · By Blake Emal · 12 real examples, each linked to its source
What do they have in common
| Brand | Move | Why it works |
|---|---|---|
| Brex | Put three numbers in your ad | Three short numbers are faster to read than any sentence. |
| Brex | Show the product inside the ad | Seeing the product makes the click feel safe. |
| Deel | Speak to the global buyer | The ad names the exact job the buyer is hiring for. |
| Deel | Write an ad for each local search | Local copy matches the exact search and feels made for them. |
| Gusto | Promise speed in the headline | A time promise turns a chore into a quick win. |
| HubSpot | Lead your ad with free | Free in the first words lowers the bar to click. |
| HubSpot | Sell the new thing people search for | Matching a hot search with a new feature catches people at the right time. |
| Mercury | Put the time to sign up in the ad | A short time to start removes the biggest worry about switching banks. |
| Ramp | Show the old way in your video ad | Seeing the pain makes the fix obvious without a pitch. |
| Ramp | Promise people never do a chore again | Naming one hated chore is more vivid than a feature list. |
| Ramp | Add a deadline to your search ad | A date gives the offer urgency without discounting. |
| Rippling | Put a speed claim in the copy | A precise number feels more real than fast or easy. |
How do I copy these moves
- Pick three numbers that matter
- Show the real app
- Name the job in the ad line
- Make ads for each location
- Name the product type
Which examples are worth studying
Brex
Brex2. Show the product inside the ad
Seeing the product makes the click feel safe.
- Show the real app
- Keep the headline short
- Use one bright brand color
Deel3. Speak to the global buyer
The ad names the exact job the buyer is hiring for.
- Name the job in the ad line
- Use a real person in the photo
- Keep the logo and button clear
Deel4. Write an ad for each local search
Local copy matches the exact search and feels made for them.
- Make ads for each location
- Name the place in the headline
- Add one local detail in the copy
Gusto5. Promise speed in the headline
A time promise turns a chore into a quick win.
- Name the product type
- Add how fast it is
- Use sitelinks for top services
HubSpot6. Lead your ad with free
Free in the first words lowers the bar to click.
- Put free first
- Add the outcome right after
- Mention who already uses it
HubSpot7. Sell the new thing people search for
Matching a hot search with a new feature catches people at the right time.
- Find a rising search
- Say new in the headline
- Promise a fast setup
Mercury8. Put the time to sign up in the ad
A short time to start removes the biggest worry about switching banks.
- Say how long sign up takes
- Name the products
- Add sitelinks for top features
Ramp9. Show the old way in your video ad
Seeing the pain makes the fix obvious without a pitch.
- Act out the old painful way
- Caption it in a few words
- End with the product as relief
Ramp10. Promise people never do a chore again
Naming one hated chore is more vivid than a feature list.
- Pick the chore people hate most
- Promise it ends
- Show the scene in the video
Ramp11. Add a deadline to your search ad
A date gives the offer urgency without discounting.
- Tie the offer to a date
- Name the chore it removes
- Add a clear sign up sitelink
Rippling12. Put a speed claim in the copy
A precise number feels more real than fast or easy.
- Use an exact number
- Tie it to a task
- List top services as sitelinks
What else do people ask
What makes good SaaS Google ads examples
The best SaaS Google ads examples make one clear move and back it with proof. Our library has 12 real ones from Brex, Deel, Gusto and others, each linked to the source. Common moves: put three numbers in your ad, show the product inside the ad and speak to the global buyer.
Which SaaS brands are in this list
Brex, Deel, Gusto, HubSpot, Mercury, Ramp, Rippling.
Where do these examples come from
Each one is a public page, post, ad or email with a link to the source, captured by Today’s Marketing in 2026.