30 Minutes to President's Club
Write three lines for three jobs
The 3x3 prospecting email: problem, solution and a low friction ask, each three lines or less on a phone.
Updated · By Blake Emal
In a toolkit published with Lavender, Armand of 30 Minutes to President's Club shares his 3x3 email with the subject Healthgrades to Lavender. It names a likely problem, explains the fix in one line and asks Worth seeing if it can get you more replies.
It is short enough to read on a phone, starts from the reader's world, and the ask is easy to say yes to.
- Write a problem line from what you know about them
- Explain your fix in one or two lines
- Ask an interest question, not for a meeting
- Keep each block to three lines on mobile
- Avoid commas and long words
Page from the 30MPC and Lavender toolkit PDF, captured Oct 21, 2026 CT · 30 Minutes to President's Club
