Today’s Marketing

SaaS social media post examples

The best SaaS social media post examples make one clear move and back it with proof. Our library has 12 real ones from Supabase, 37signals, Vercel and others, each linked to the source. It joins the conversation developers are already having on AI tools, with a joke they recognize.

Updated · By Blake Emal · 12 real examples, each linked to its source

What do they have in common

BrandMoveWhy it works
SupabaseJoin a joke your audience already sharesIt joins the conversation developers are already having on AI tools, with a joke they recognize.
37signalsShare one real number about how you payA clear stance plus a hard number turns a company policy into a talking point and a recruiting pitch.
VercelShare a fun fact list people want to pass onA clean list of surprising facts in your field is easy to share and keeps the founder top of mind.
VercelQuote your own product and add why it mattersA founder's view adds the why that a brand post leaves out and reaches a different audience.
Josh PigfordCelebrate small wins in publicSmall wins shared in public invite congratulations and build curiosity over what the domain is for.
CognitionLaunch a program with a partner studioA mission program attracts talent and press beyond the product itself.
CognitionOpen a team video with surprising numbersOdd specific numbers create curiosity and show culture without saying great culture.
CapCutSell the app as a crew for a big momentTying features to a seasonal job gives a clear reason to try now.
MercuryCelebrate the history of your categoryA physical object tied to the product's history gives fans something to collect.
DiaMake the ads you wish you sawFraming the campaign as a challenge invites people to look and share.
GitHubShare an engineering win with two numbersConcrete performance numbers are shareable among engineers.
MistralGive your model a nickname people repeatA playful nickname makes benchmark news fun to share.

How do I copy these moves

  1. Watch what your audience jokes on this week
  2. Pick a policy where you differ from the norm
  3. Find a surprising pattern in your industry
  4. Quote post your company launch
  5. Share a true milestone as it happens

Which examples are worth studying

Join a joke your audience already shares
Supabase

1. Join a joke your audience already shares

It joins the conversation developers are already having on AI tools, with a joke they recognize.

  1. Watch what your audience jokes on this week
  2. Make a screenshot that captures the joke
  3. Caption it in three words or fewer
  4. Post it while the topic is hot

Full breakdown · Source

Share one real number about how you pay
37signals

2. Share one real number about how you pay

A clear stance plus a hard number turns a company policy into a talking point and a recruiting pitch.

  1. Pick a policy where you differ from the norm
  2. Share the actual figure behind it
  3. State your belief in one sentence
  4. Tie it to who should work with you

Full breakdown · Source

Celebrate small wins in public
Josh Pigford

5. Celebrate small wins in public

Small wins shared in public invite congratulations and build curiosity over what the domain is for.

  1. Share a true milestone as it happens
  2. Thank whoever helped by tag
  3. Show the proof
  4. Let people ask what is next

Full breakdown · Source

What else do people ask

What makes good SaaS social media post examples

The best SaaS social media post examples make one clear move and back it with proof. Our library has 12 real ones from Supabase, 37signals, Vercel and others, each linked to the source. It joins the conversation developers are already having on AI tools, with a joke they recognize.

Which SaaS brands are in this list

Supabase, 37signals, Vercel, Josh Pigford, Cognition, CapCut, Mercury, Dia, GitHub, Mistral.

Where do these examples come from

Each one is a public page, post, ad or email with a link to the source, captured by Today’s Marketing in 2026.

Where can I go next

One email every Monday