Opening lines and formats that got people to stop and reply on X.
TiboIt names a feeling many builders share, so they reply and repost to say same.
SpotifyAn easy question on the user's own product use invites thousands of replies.
Google DeepMindA familiar game makes an abstract capability easy to grasp and share.
SpotifyA familiar meme format highlights a feature without sounding like an ad.
NeatlogsA contrast line names the pain in a way builders instantly agree with.
RipplingA respectful but firm disagreement gives the founder a clear point of view and pulls the debate onto his post.
LovableGiving people an idea plus proof it can be built turns readers into builders.
CognitionOdd specific numbers create curiosity and show culture without saying great culture.
See all 5 in the Hooks That Work on X collection
Pick a channel and a goal. Get real examples and a plan to fill in. Free, no login.
What do the best hook examples for x posts have in common
A hook names a feeling, a number or a question people can answer in one second.
How were these examples chosen
Each one is a real public page, ad, email or post with a link to its source, collected in the Today’s Marketing library in October 2026. We kept the ones with a move you can copy in a few steps.
How many hook examples for x posts are on this page
8 examples from 7 brands, including Tibo, Spotify, Google DeepMind, Neatlogs.
How do I use these for my own marketing
Pick one example, follow its steps and swap in your product. Or use the free marketing idea generator to get three examples and a fill in plan for your channel and goal.