Today’s Marketing

Every idea worth stealing

Put each new feature on its own lineNotionPut each new feature on its own lineName the tools your buyers already useNotionName the tools your buyers already useSell the template by showing it in useNotionSell the template by showing it in useGive a feature a name and one numberNotionGive a feature a name and one numberAnswer the top request in three bulletsVercelAnswer the top request in three bulletsSay it is ready and what to do nextVercelSay it is ready and what to do nextPost the moment your event goes liveVercelPost the moment your event goes livePartner with a bigger brand on launch dayVercelPartner with a bigger brand on launch dayList the tools fans already loveVercelList the tools fans already loveOpen with what people keep asking forSupabaseOpen with what people keep asking forShow one feature working everywhereSupabaseShow one feature working everywhereJoin a joke your audience already sharesSupabaseJoin a joke your audience already sharesOpen a beta with three proof pointsKreaOpen a beta with three proof pointsTurn a leaderboard rank into a launchKreaTurn a leaderboard rank into a launchHand out early access in the repliesKreaHand out early access in the repliesOpen source the engine behind your productPerplexityOpen source the engine behind your productLead with the benefit buyers care about mostPerplexityLead with the benefit buyers care about mostOpen a launch with a three part sloganOpenAIOpen a launch with a three part sloganShare one real number about how you pay37signalsShare one real number about how you payTell users exactly where to clickBasecampTell users exactly where to clickShare a fun fact list people want to pass onVercelShare a fun fact list people want to pass onQuote your own product and add why it mattersVercelQuote your own product and add why it mattersName every cloud your buyer might runReplitName every cloud your buyer might runPromote your open source tool with a guideResendPromote your open source tool with a guideCelebrate small wins in publicJosh PigfordCelebrate small wins in publicShow the handmade version next to the AI oneJurgen PloegerShow the handmade version next to the AI oneRepost praise from a trusted expertOutrankRepost praise from a trusted expertOpen with a feeling your readers shareTiboOpen with a feeling your readers shareGate your community with a simple barTiboGate your community with a simple barSet a public goal and a deadlineTiboSet a public goal and a deadlineName the problem before the productNeatlogsName the problem before the productClaim one clear first in a single lineFiboClaim one clear first in a single lineMake your product work in a screenshotDavid SenraMake your product work in a screenshotBack a launch with daily usage proofCognitionBack a launch with daily usage proofLaunch a program with a partner studioCognitionLaunch a program with a partner studioOpen a team video with surprising numbersCognitionOpen a team video with surprising numbersMake your creator event invite onlyCapCutMake your creator event invite onlySell the app as a crew for a big momentCapCutSell the app as a crew for a big momentSay what you are in one linePolarSay what you are in one lineAnnounce a launch in five wordsDiaAnnounce a launch in five wordsShow the plugin working on a real projecttldrawShow the plugin working on a real projectTell character stories instead of running adsJack FriksTell character stories instead of running adsOpen source a tool your buyers will loveWhiteboardOpen source a tool your buyers will loveBring a famous guest to a famous placeRampBring a famous guest to a famous placeCelebrate the history of your categoryMercuryCelebrate the history of your categoryOpen a new city with a partyLinearOpen a new city with a partySell tickets with one big questionLinearSell tickets with one big questionInvite your community to speakFigmaInvite your community to speakReward a fan story with a real giftDuolingoReward a fan story with a real giftPut your best feature into a memeDuolingoPut your best feature into a memeRelease a full series not a single adDuolingoRelease a full series not a single adAsk one question anyone can answerSpotifyAsk one question anyone can answerRate your own feature with a playful scoreSpotifyRate your own feature with a playful scoreMake the ads you wish you sawDiaMake the ads you wish you sawLaunch hardware with a partner brandGitHubLaunch hardware with a partner brandShare an engineering win with two numbersGitHubShare an engineering win with two numbersCredit every maker by nameFigmaCredit every maker by nameBring your tool to where users already workPikaBring your tool to where users already workShow one use case people can pictureGeminiShow one use case people can pictureProve your tech with a game people knowGoogle DeepMindProve your tech with a game people knowGive your model a nickname people repeatMistralGive your model a nickname people repeatTease a launch with four wordsfalTease a launch with four wordsShip a partner model the day it landsfalShip a partner model the day it landsList clear ways for fans to connectBen LangList clear ways for fans to connectName who each program is forAnthropicName who each program is forDisagree with respect and make your caseRipplingDisagree with respect and make your caseTurn your own name into a jokeRampTurn your own name into a jokeTurn an ad series into a live eventRampTurn an ad series into a live eventLet users act from inside your productLovableLet users act from inside your productPost an idea people can build todayLovablePost an idea people can build todayAnswer what happens to current plans firstCursorAnswer what happens to current plans firstShow the output people can shareCursorShow the output people can shareLaunch a model with a score and a priceCursorLaunch a model with a score and a priceList the jobs your integrations coverCursorList the jobs your integrations coverExplain a feature by what it does for youElevenLabsExplain a feature by what it does for youProve quality with a blind testElevenLabsProve quality with a blind testHide an easter egg fans can findResendHide an easter egg fans can findShare a customer win in one lineResendShare a customer win in one lineInvite the people who care mostResendInvite the people who care mostAnnounce a big partner with real excitementMintlifyAnnounce a big partner with real excitementAnnounce a partnership in one lineStripeAnnounce a partnership in one lineCheck in on a deal a year laterStripeCheck in on a deal a year laterName both users in your headlineLinearName both users in your headlineWelcome buyers to a new categoryAttioWelcome buyers to a new categorySell the system not the featureClaySell the system not the featurePromise one shortcut to everythingRaycastPromise one shortcut to everythingShow the free plan right in the heroPostHogShow the free plan right in the heroTurn a common saying into your headlineRampTurn a common saying into your headlineAnswer the worry your buyers have todayRetoolAnswer the worry your buyers have todayPromise help everywhere people workSuperhumanPromise help everywhere people workShow the customers right under the heroLoopsShow the customers right under the heroPut the time to start in the heroMercuryPut the time to start in the heroKeep every plan on one clean rowLinearKeep every plan on one clean rowLead with how many people pay nothingPostHogLead with how many people pay nothingPromise control over costVercelPromise control over costCall your pricing predictableSupabaseCall your pricing predictablePut logos next to your pricesClayPut logos next to your pricesShow the whole journey in your plansAttioShow the whole journey in your plansLet buyers slide to their own priceResendLet buyers slide to their own priceSay free with no limits up frontCal.comSay free with no limits up frontTell people pricing works the same everywhereZapierTell people pricing works the same everywherePrice the AI as a clear upgradeRaycastPrice the AI as a clear upgradeTurn your users into your catalogNotionTurn your users into your catalogGive builders a running startVercelGive builders a running startSort templates by the job to doZapierSort templates by the job to doLet creators sell on your platformFramerLet creators sell on your platformMake your community the front doorFigmaMake your community the front doorLead with free templatesCanvaLead with free templatesOffer ready to use appsAirtableOffer ready to use appsSay free and no signup in one placeTallySay free and no signup in one placeBuild a page for every pair of toolsZapierBuild a page for every pair of toolsAnswer the search on the pageWiseAnswer the search on the pageGive away a free version of your toolAhrefsGive away a free version of your toolGrade something people care aboutHubSpotGrade something people care aboutName the page after the exact taskSmallpdfName the page after the exact taskTurn a template into a free generatorHubSpotTurn a template into a free generatorName the conference after a big ideaStripeName the conference after a big ideaPut a countdown on your event pageGitHubPut a countdown on your event pageSay the presale sold outHubSpotSay the presale sold outLead with what people will learnSaaStrLead with what people will learnKeep the event alive after it endsWebflowKeep the event alive after it endsStream every session after the eventSalesforceStream every session after the eventLaunch one thing every day for a weekSupabaseLaunch one thing every day for a weekShip updates on a steady beatLinearShip updates on a steady beatLead updates with a number people feelRaycastLead updates with a number people feelShow each feature in its own frameFramerShow each feature in its own frameGive every update a coverResendGive every update a coverName the update in plain wordsVercelName the update in plain wordsOpen a newsletter with a hard questionChargebeeOpen a newsletter with a hard questionTeach first then show the featureCanvaTeach first then show the featureSend a guide that grows their revenueStripeSend a guide that grows their revenueTell users what they can do nowDropboxTell users what they can do nowMake alerts tell people what to doZapierMake alerts tell people what to doBundle a month of updates in one emailFramerBundle a month of updates in one emailShare what other customers loveBeefreeShare what other customers loveGive one clear first step in welcome emailsTrustpilotGive one clear first step in welcome emailsList the four things they can do nowGreenhouseList the four things they can do nowPut three numbers in your adBrexPut three numbers in your adShow the product inside the adBrexShow the product inside the adSpeak to the global buyerDeelSpeak to the global buyerWrite an ad for each local searchDeelWrite an ad for each local searchPromise speed in the headlineGustoPromise speed in the headlineLead your ad with freeHubSpotLead your ad with freeSell the new thing people search forHubSpotSell the new thing people search forPut the time to sign up in the adMercuryPut the time to sign up in the adShow the old way in your video adRampShow the old way in your video adPromise people never do a chore againRampPromise people never do a chore againAdd a deadline to your search adRampAdd a deadline to your search adPut a speed claim in the copyRipplingPut a speed claim in the copyRun ads for your replaysWebflowRun ads for your replaysAdvertise a report not a productWebflowAdvertise a report not a productAnswer a how to search with an adZapierAnswer a how to search with an ad